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Our Story

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Steeped in a 200-year lineage of traditional Chinese medicine, we at G'Tara are not merely crafting health and wellness products. We are the custodians of an ancient wisdom, innovatively intertwining it with modern science to sculpt a healthier future for all.

The story of G'Tara is deeply rooted in the rich history of Vera Chen's ancestors, who journeyed from China to Taiwan over two centuries ago. The first of her lineage to make this journey was a Taoist practitioner, who pledged to serve the people of Houli, Taichung City through the art of traditional Chinese medicine and herbalism. This legacy has been carried forward through generations, with each era witnessing the emergence of Chinese medicine doctors, acupuncturists, herbalists, and Taoist monks dedicated to community service.

In the present day, Vera's father, Jin-Qing Chen, continues this tradition, practicing Chinese medicine and running a Chinese medicine pharmacy in Houli. Inspired by her family's enduring legacy and her personal experiences, Vera, alongside her husband Richard Lin, breathed life into G'Tara. Their shared belief in the power of merging the ancient wisdom of Chinese herbalism with the technological advancements of Western nutrition forms the cornerstone of G'Tara. The company is steadfastly committed to exploring the benefits of these two worlds and developing products that can be generously donated to those in need.

G'Tara, however, is not just a biotech company. It's a social enterprise that's passionately innovating in the realm of health and wellness, developing eco-friendly products to combat climate change and foster a healthier environment. Their story is intricately woven with the Envision Life Foundation, a charity organization founded by Richard Lin. The foundation is dedicated to providing customized educational programs to communities and donating goods to those in need. G'Tara and the Envision Life Foundation work in harmony, with G'Tara developing and donating products for the foundation's projects.

G'Tara's journey has only just begun, and their mission to promote health as a lifestyle continues to fuel their work every day. They're not just creating health and wellness products - they're pioneering in the field and striving to build a healthier future for everyone.

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